Building Your Business
With the SFI Affiliate Program
SPECIAL TRAINING REPORT BY GERY CARSON
rev. 7/21/99

The SFI Affiliate program is designed to take advantage of two marketing trends:

1) Affiliate Programs (also called Associate and/or Referral programs) on the Internet have become hugely successful over the last year. Thousands of companies are using these programs to extend their reach on the vast Internet marketplace (Amazon.com is probably the best known case with tens of thousands of Affiliates now referring people to Amazon.com every day). Internet-savvy individuals love these programs because they're usually free or very low cost and provide a way for them to develop additional income streams with very little effort. Most simply add a small banner or link to their existing Website, then receive a commission whenever someone makes a purchase at the site they referred them to.

2) As I've spoken of often, sponsoring in one shot is very difficult in network marketing today. You have to think process! With the SFI Affiliate program, we give people the opportunity to align themselves with us for NO COST in what is perceived as a valuable and non-threatening program. Once we've got that relationship established, it's now considerably easier to take them through the steps necessary to enroll them in our Provider Network Marketing Company (PNMC).

Step one is simply to refer people to the Affiliate program. Our system will do all the rest, all the follow-ups, everything needed to enroll with our PNMC, everything! You just refer people to the Affiliate Program and we'll take it from there. By the way, you'll automatically get cc'ed (you’re sent a copy) on every message sent so you can watch the progress and jump in with your own messages and/or assistance where appropriate if you want.

OK, here's how it works:

First, the person signs up as an Affiliate at the SFI Website. Here’s a sample of the New Affiliate Welcome Message they receive the same day.

(Note: Subject reads “Welcome New SFI Affiliate”)

2. We set up their own Affiliate Website, subscribe them to our electronic newsletters (both the SFI Newsletter and the Internet Income Newsletter), and point them to our Affiliate section at the SFI Website (www.sixfigureincome.com/affiliate/) where they can download banner ads, get marketing tips, etc.

3. At the Affiliate Website, they are informed that they can enhance the financial payback on their involvement with SFI by upgrading either to Member position.

Upgrading to MEMBER simply requires that they enroll with our PNMC...at no cost. This gets them the doubled SFI commissions, plus, and this is a biggie, they can now earn RESIDUAL income on top of the commissions they'd be earning on sales of SFI products and services.

Most quickly conclude that it only makes sense to upgrade to Member. Either way, you do the same amount of work, except that if you're a Member you get paid on both the front end AND the back end whereas Affiliates only make the front end. Get it?

It gets better still....

Signing on with the free Affiliate program automatically places them in our international co-op advertising program --Powerline. Here's an example of how it works: You refer people to the Affiliate program. On day one, Allen registers as an Affiliate and starts referring people to his new Affiliate Website.

On day two, another person (Barb) you've referred, registers as an Affiliate. Barb is automatically placed by our computers under Allen. Both you and Allen get notified of this good news. Why is it good news? Because if Barb upgrades to Member, she will be placed in both you and Allen’s downline (assuming Allen upgrades to Member himself first that is).

On day three, Allen has generated an Affiliate registration (Curt) from his promotions. Our computers automatically place Curt under Barb. (note that I'm using names corresponding with the alphabet so you can easily follow the growth). Our computers immediately notify you, Allen, and Barb of the good news about Curt joining.

On day four, well, I think you get the picture. The Powerline will keep growing straight down, also faster and faster as more join the line and start promoting their Affiliate Websites. And this is not theory. The fact is, almost half of all Affiliate registrations are being generated not by Members, but by brand new Affiliates! In other words, the holy grail of network marketing, DUPLICATION, is happening like gangbusters before our eyes!

It gets better still....

As that line grows, more and more notifications of persons joining the Powerline are received by these upline Affiliates (50 upline levels are notified!). Each notification reminds them of the benefits of upgrading to the Member position to avoid forfeiting potential residual income. Following is a sample of this notification message:

(Note: Subject reads: D. BENSON just joined your Powerline!)

CONGRATULATIONS! A new SFI Affiliate has been placed in YOUR Powerline!

The new Affiliate is:

Affiliate ID 87225
D. BENSON (NY, USA)
Time and Date registered: 23:53:06 CST 7/13/99

If D. BENSON* upgrades to the SFI Member postion, you can start earning residual income and bonuses in over 100 countries worldwide!

IMPORTANT!!! This benefit is yours only if you upgrade from your current status of Affiliate to Member before D. BELLOMY does.

You can upgrade to Member FREE now at: http://www.sixfigureincome.com/global/

Or, to find out more about how by upgrading to Member you can position yourself to earn thousands of dollars in passive, long-term, residual income worldwide, go to:

http://www.sixfigureincome.com/affiliate/affiliate3.html

Your Powerline Team Leader is:
STEPHEN KELLOGG
Canstana, NJ USA
Ph: 555-541-8714
Fax: 555-541-0880
Email: kelloggS@blueeyes.com

IF YOU HAVE QUESTIONS...

Do NOT reply back directly to SFI. Due to EXTREME growth, a reply may take up to 10 days. INSTEAD, please contact your Powerline Team Leader, STEPHEN KELLOGG at: kelloggS@blueeyes.com

To be REMOVED from future mailings, go to: http://www.sixfigureincome.com/remove.html

SIX-FIGURE INCOME MARKETING GROUP
a division of Carson Services, Inc.
Lincoln, NE 68507 USA
Ph: 402-434-8480
Fax: 402-467-4292
E-Mail: Mail@sixfigureincome.com
http://www.sixfigureincome.com

* Currently, over 120 Affiliates upgrade to Member each day. As a Member, you will receive contact information on all Affiliates we place under you.

In marketing, the fear of loss is the most powerful motivator of all, and this is exactly what we're using, though I want to point out that we will always use it ethically and in a highly professional manner (and with WIN/WIN always the objective!).

Speaking of “fear of loss,” here’s now where we REALLY turn up the volume.

Each time someone upgrades to Member (enrolls via our 24-hour-a-day online site), another Notification is sent out. Again, this goes 50 levels upline in the Powerline. This message tells them that someone has now actually upgraded to Member under them and that if they enroll now (we give them to midnight the next day to do so), that new person will be placed in their Life Force downline.

Now, particularly for people that have been in network marketing before, this is a major piece of motivation. Remember, up until that point, the notifications they’ve received have only been of Affiliates enrolling under them, and the income it spoke of was really only POTENTIAL income...it was dependent on IF that Affiliate became a Member.

But now we’ve “put our money where our mouth is,” so to speak. We’re telling them that they will have someone in their downline immediately if they join Life Force now. This means something --and you wouldn’t believe how it gets people to take action!

And why not? We’re not asking for a big committment. In fact, it's actually FREE to lock in their position with Life Force, and share in what could realistically become a huge income stream over the coming years. And best of all, truly, it’s a WIN-WIN for all involved!!

It’s also incredibly fast and easy. We just point them to the Global Income System Website. They sign up online right now and they’re all set. Here’s a sample of what the message looks like:

(subject reads: “Special SFI Affiliate Alert (re: D. Garrison))

7/21/99

Dear SFI Affiliate,

We are now sending out these special notifications so that you might be able to better gauge the merits of upgrading to the Member position.

Today, one of the Affiliates in your Powerline, SHELLEY RESNECK (LA, USA), enrolled in the international network marketing company our group is aligned with.

If you upgrade to the Member position by midnight, 7/23/99 CST, SHELLEY will be placed in your downline. This can be the start of ongoing, residual income for you!

NOTE!!! You can now upgrade to Member FREE!

You can get complete details, and sign up online 24 hours a day at this URL:

http://www.sixfigureincome.com/global/

Still have questions? More information on upgrading to Member can be found at:

http://www.sixfigureincome.com/affiliate/affiliate3.html

Still have questions? Contact your Powerline Team Leader, MIKE ABLETEC, via email at: MIKEAY2@abletec.net, or by phone at: 555-555-8180

Thank you for your time and consideration.

To be REMOVED from future mailings, go to: http://www.sixfigureincome.com/remove.html

SIX-FIGURE INCOME MARKETING GROUP
a division of Carson Services, Inc.

Note: If you have already upgraded to Member within the last 2 business days, SHELLEY will be automatically placed in your downline and you may disregard this message.

Can you guess what happens when the above notification causes one of the persons who received it to enroll? We of course now send out another Alert on that person. Many in the upline are now looking at having two in their downline if they enroll now; this causes another person to enroll. We send another Alert. That causes another person to enroll. And so on and so on.

We’ve got people that have enrolled and had 7-10 people in their downline within HOURS! We’ve had other people that saw this domino effect take them from zero downline to FIFTY in five days without so much as a single phone call being made. 100% system driven! Totally via the Internet!

Its is absolutely the most incredible sponsoring machine I have ever seen. Remember, I’ve been in network marketing since 1985 and have built downlines of 30,000+, some very rapidly, but nothing, I mean nothing, has ever generated sign-ups around the clock, around the world, one after another after another like this! It is AWESOME!



IMPORTANT POWERLINE PHILOSOPHY

Powerline is a concept that says you focus on one line at a time. There is great, great power in FOCUS!!! You build that line, straight down, placing one person after another, until you have at least ten Members (It might take 20, 30, maybe even 50 Affiliates, to get 10 to upgrade to Member, but just keep building). The number is negotiable, but we think ten is a good, round number. Out of those ten, you’ll have nine with an instant downline (one will have a downline of nine, another will have a downline of eight, another with seven, and so on).

This gives them a taste of success and foundation to build from. Also, out of ten people, chances are high that at least one will be a “go-getter” who will start actively bringing in more and more Affiliates. That single go-getter can help push every person above him or her to a sizable income!

Once people start tasting a little success or even just SEEING the POTENTIAL, it’s natural that they will want to become more and more active with SFI and Life Force. And, don’t forget, they can do it just like you did --by using the Internet and the Affiliate program. Once you’ve reached this stage, you now have a strong, growing leg that’s going to “stick” and keep growing. Now you can start a new leg if you wish to and start the process over again.

So, the simple strategy is:

1. FOCUS on building ONE leg, ten Members deep through the Affiliate program.

2. Once you’ve accomplished Step One, start a new Powerline leg and do it again.

3. Repeat over and over until your bank account gets very large. ; - )

Let me interject a word about the Internet here. It's Internet technology, both email and the Web, that makes this whole program fly. Though our computers, we can customize every message for maximum impact and send them out with impeccable timing....like clockwork! We can keep you in the loop all the way by having our computers automatically cc you (send you a copy) on every message sent out. And it doesn't cost you so much as a penny because all transfers of information are either free via email, the Web, or on the prospect's nickel.

It also gives us the ability to generate incredibly detailed reports so we can measure the effectiveness of every communique --so that we can tweak and refine every word until we're absolutely maximizing every action.

If I sound excited, it's because I AM! I have watched with amazement over the last few months as tens of thousands of Affiliates have signed on with our program. Even more exciting has been seeing hundreds of sales of SFI products being generated. And most of exciting of all has been seeing how quickly, almost effortlessly, new Members are being created around the clock!

And that's with the system in place now. Imagine how big that number could go as the system is further refined, and people start quickly seeing thousands of notifications of people joining under them because we're all working this promotion together with massive action.

I believe that many of you will be able to build huge global downlines over the next couple years DOING NOTHING BUT REFERRING PEOPLE TO THE AFFILIATE PROGRAM. Don't misread me here. You've got to love the Internet if you're going to build this way and you're going to have to get really good at Internet promotions, communicating via email, etc. But if you can, we've got the ticket. Right now. Right here. It's working NOW...and it's only going to get better as we continue to develop both the Affiliate Program and vaious parts of the SFI Website (by my estimate, it’s still only maybe 15% of what it will be with another year of content-building).

I am personally sponsoring 10 or more Members every day now by doing nothing other than referring them to the Affiliate Program on the Internet. And it costs me NOTHING!!! I maximize the benefits by generating at least one new Affiliate registration every couple days. Again, each time I do so, the system places them under the Affiliate before them. The system, as you know now, then automatically notifies everyone in the upline (50 levels upline) of the new Affiliate being positioned under them.

And each time it adds leverage to the equation. Each time, it makes each upline Affiliate stop and ponder if he or she should upgrade to Member...or forfeit the residual income that that new Affiliate could bring to them. Keep in mind, they won’t do any more work as a Member than they’re already doing as just an Affiliate. Hence, it’s practically a no-brainer.

OK, now let’s look at what happens once a Member enrollment hits our office. Usually within a few hours, sometimes within minutes, they are entered into our Member database. Our computers then automatically and instantly:

-- Subscribes them to 3 different training newsletters (which they’ll normally start receiving within 48 hours).

-- Notifies (via email of course) the first 10 upline Members that a new person has just joined their downline. This notification provide complete contact sponsor information and encourages them to send their own personal “welcome to the team! -- how can I help you get started?” type message to the new person. This IS a team effort after all, and we want to maximize synergy and create strong relationships between all the upline and downline members. This gets that started immediately.

-- Emails a “Welcome” Message that includes the directions to get started and other pertinent information. Following is a sample:

(Subject reads: Welcome to the Team, Tom Rogers!)

Dear TOM,

Thank you for becoming a MEMBER of the Six-Figure Income Marketing Group! This message is designed to provide you with information you need to get off to a fast and productive start. Please print this letter out for your future reference.

Make sure you read ALL of the following before submitting any questions. Also, BE SURE to read our New Members FREQUENTLY ASKED QUESTIONS section!!! This URL is: http://www.sixfigureincome.com/members/FAQ

First check the following information we have in our records for you. If any of this information is incorrect, or if we’re missing some information, please let us know as it’s CRUCIAL in contacting you about leads, paying SFI Marketing Group commissions, etc.

SFI Member ID: 12345
Tom Rogers
P.O. Box 47855
Lincoln, NE 68502 USA
Phone: 555-434-8480
Fax: 555-467-4292
EMail: TR@yahoo.com
Your SFI Website: http://www.sixfigureincome.com/?12345

Tip: Use this URL to send prospects direct to the BOOMING SFI Affiliate Program: http://www.sixfigureincome.com/free/?12345

To access your Powerline database, use the following...
Powerline ID: 12345
Powerline Password: M521F198

Your Group Leader is: BOB WHITE (BWhite@whitewalls.com)

In the meantime, START YOUR TRAINING HERE:

http://www.sixfigureincome.com/members/

Note: This section is password protected! To enter, type the word MEMBER as the user name, and the word ACCESS as the password. Click on the SMART START link when you get there and go through this section thoroughly. Make sure you've went over this information before asking any questions!!

If you haven’t already done so, also familiarize yourself with Life Force’s corporate Website at:
http://www.lifeforce-intl.com

If you want to become qualified for Life Force commissions, you need to sign up for Life Force's Autoship program. Details and online order form can be found at:
https://www.profitsonline.com/orderform/autoshiporder.html

We’ve also subscribed you to two different training newsletters (plus the general SFI Newsletter):

1. SFI Member Newsletter (watch for your first issue in the next 2-3 days)

2. Internet Income Newsletter (a special newsletter devoted to how to get the maximum sales and sign-ups from your personal SFI Website)

That’s it for now. In the meantime, please let us know if you need anything further to help you get started. We’re all here to help you achieve maximum success!

Thanks again for joining our global marketing team!

Think Global! Work the Web!
SIX-FIGURE INCOME MARKETING GROUP
a division of Carson Services, Inc.
Lincoln, NE 68507 USA
Ph: 402-434-8480
Fax: 402-467-4292
Email: Mail@sixfigureincome.com

That’s it! The system has taken them from brand new Affiliate to Member automatically...and almost effortlessly . It can do it over a course of days or weeks. Or if the person wants to move fast, they can go from A-Z literally in a couple hours. And we do it all without mailing a single brochure or without making a single phone call or sending a fax. And when the come out the other end as a Member, they’ve got an entire infrastructure, training, etc. right there on the Web with 24-hour access so they can start building their business with incredible speed.

Get in, start promoting the Affiliate program, and watch the magic happen!

Gery Carson